First and foremost, don’t ignore it.
Engage with the user, try to understand them and give more information about your service, product and/or topic you are talking about. In doing this, you MUST not forward nor continue to promote the negative part of your service/product and /or topic.
Forget about negativity, do not reply back highlighting your faults, instead give more info on the product, give the background and try to understand the user/customer and resolve their issue.
If it is outright online defamation and the author of the comment refuses to communicate or cooperate, then consider our legal support or online reputation management services.
Posted in: Blogs & Blogging