How To Get Good Press With Earned (Organic) Media
With over 9,000 Editorial relationships, Massive paves the way for the most aggressive Media & Press options available.
What is Earned Media?
The most powerful advertising campaigns are accomplished through aggressive media campaigns, media placements and media PR. We get you, your product and your company in the media.
Earned Media is the process of defining the unique qualities and value of your people, product, service or company and through strategic relationships and publications building an unmissable online brand awareness and great Public Relations.
- Fortify your image with powerful mainstream media placements
- Take create, engage and control online forums and communities
- Control the narrative of your brand discussion
- Generate word of mouth and good publicity
How to get Earned Media
- Realize your company has accumulated vast amounts of unique knowledge provide its services or products
- Be willing to share some “trade secrets” for free
- Put them down in a document in a visual or verbose form
- Start creating relationships with authors (linkedIn, through media outlets and online platforms)
- Never ask to pay-for-publications
- Solve journalist and contributor author block
- Ask authors to share a story which helps others.
- Never try pushing promotional or PR puff-pieces.
Earned Media Services Available at Massive
- Be a News Guest
- Get Online Interviews
- Show up in Google News
- Influencer journalists
- Industry columnists
- Social influencer shout-outs
Massive can help you build a strong online reputation and defend against internet defamation.