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All Posts By

Brook Zimmatore

Startups
February 21, 2019

Hubspot vs. Marketo – The Hunt for the Best Marketing Automation Tool for Startup Business

In the business world, things have changed so much in the last decade. You can no longer own a business without investing in social media and internet marketing. It is the engine that drives business in this 21st century. And to own and operate any business, you must invest a…
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Startups
February 13, 2019

The 5 Most Important Digital Marketing Strategies for Startups – Expert Tips To Grow Your Business

As a startup business, you can't afford to lose a single lead that comes your way. In fact, the capacity and effectiveness to convert leads to customers is a definitive gauge of accomplishment for any startup. Balancing a budget and managing expenditures are part and parcel of every business, but…
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General NewsPublic Relations
February 11, 2019

How Public Relations is Done in 2019 – A Quick Insight into the Present and the Future

Public relations can seem exiting, glamorous and even mysterious. But, in our experience, it pays to keep your story rooted in fact and strongly supported by reliable documentation whenever possible. Many brands have complicated and questionable histories. When you set out on your promotional journey to get good press, make…
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5 Steps To Launching A Public Relations Campaign - Massive.PR
Digital MarketingSearch Engine Optimization
January 21, 2019

A Quick Guide To Boost Your Google Ranking – Tools You Must Have For An SEO Audit

Your website is the "hub" of your online image. It's a very valuable, intangible asset. Protecting your assets and investments It's essential to have standard checkups performed to guarantee that your website is performing and delivering results. Search Engine Optimization can be a tedious exercise but, if well planned and…
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General NewsRetail Marketing
January 16, 2019

Big Data for Marketers – An Innovative Way for Making Marketing Decisions

Digital Marketing is an indispensable driver for business growth, which makes Big Data the greatest opportunity for Marketers. Enormous information, which we call “Big Data”, alludes to the regularly expanding volume, speed, assortment, fluctuation, unpredictability and complexity of data. It is safe to say that Big Data is the predictable…
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General News
February 5, 2018

Forbes: Why Massive PR’s Methodology is Vital to Online PR

Reputation Management is far more than just periodic cleanup and online or offline crisis control. The very essence of reputation management comes from understanding the consumer, their needs, thought process and how to make their life happier, easier, more controlled. That's it. "We are going to change the world" many…
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Energy & UtilityOnline Reputation Management
January 5, 2018

Best Practices for Online Reputation of Energy and Utility Companies

In the last year Massive PR has been working with a number of local and national energy and utility companies. Our task; to resolve what seems to be a widespread weakness in reputation management and online public relations resulting in lower conversions and a poor online image. The Traditional Energy…
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Online Reputation Management
December 27, 2013

A Review of Online Reputation Management: Costs & Services

After a full week of Christmas, most of which I really enjoyed but as always, sprinkled with stress, demands and status quo, I decided to sit down and take a rear-view look at 2013, the year of online reputation management. (more…)
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Dominate Google
Media Relations
September 16, 2013

How to Dominate the First Page of Google’s Search Results and Protect Your Reputation

For most web users, this is enough to captivate their attention and not go anywhere else. In fact 75% of web users searching for a brand will not go further than this top area and select one of the 5 dominating search results listed above.
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