General NewsMedia Campaigns
December 4, 2017

How to use Media Relations to Kick Off a Brand

Since time immemorial media relations, or some variation of it, has been used to influence public opinion on brands, products and services. Back in the day, old-school media relations would…
CIM General News
April 3, 2014

Massive discusses Reputation Management at the Chartered Institute of Marketing, London

Founded in 1911 by two salesmen in London, the Chartered Institute of Marketing (CIM) in London has been home to many of the marketing Greats in the UK with recognition from…
number-7-on-a-dark-blue-background General News
August 8, 2013

The 7 Habits of Highly Effective Reputation Managers

In the words of Stephen Covey, being effective means learning to do  ‘that which produces the desired result’. Reputation management requires several traits that make goals more easily achievable. Let's try…

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